In todays class we looked at the lecture we missed in week 6, covering accessibility, copywriting, and done got some feedback from our tutors for our SDG project.
Designer Jesse James Garret came up with 5 elements of user experience, and these are used as a guideline when designing for UX. The 5 elements are:
These should all be considered when designing for UX. Between the initial idea and the finished product, there are a lot of decisions and processes that have taken place. The user may only see what is on the surface, but it doesn’t mean that these things haven’t happened. As UX designers we need to be able to understand and implement these all, as without them we would simply be designing for ourselves and not the target user. Each stage is stacked on top of the previous one, using the information and practices gathered from the previous one. As UX designers we must be thinking about all elements of this model, and not just the surface level, what users see.
The 5 elements of UX design explained - UX Design Institute
UI and UX Design | Design Methodologies | Five Elements of UX Design | Codecademy
Our lecturer put up a statistic that surprised me, as it said that there is 234,000 people in Northern Ireland that have a disability. This shows that we must be thinking about everyone, and just because someones disability isn’t visible doesn’t mean they don’t have one. BBC are one of the best when it comes to accessibility and inclusivity, and they are great when it comes to designing for all abilities. As a designer we must be able to consider and apply accessibility to our designs. This may include; using contrasting colours, legible typefaces, using hierarchy effectively such as headings and subheadings. There are so many different ways that accessibility is used all around the world, not even digitally but just in general. One example of when BBC consider accessibility is when they adjust the text to fit whatever language the target user speaks. For example in middle eastern countries, some of them read right to left, instead of left to right which we read in. What seems like a small change can have a massive impact, and make the product more accessible.

There are different types of disabilities, and these must all be considered when designing. These are: